Programs

Design Once. Lift Everything.

Our programs are crafted to be more than journeys — they're relationship systems that strengthen every channel you run. SMS doesn't replace DM, email or TM; it makes them all work harder by priming emotion and building trust.

P2P Events

P2P that motivates, sustains, and celebrates

Month-long challenges. Marathons. Community feats. We keep fundraisers inspired with a seven-touchpoint journey designed around human motivation — welcome, equip, encourage, and finish strong.

7-touchpoint journey engineered for motivation
70%+ engagement rates with QR wallpaper
Behavioural science: social proof, goal gradient, reciprocity
P2P Events

Regular Giving

Retention is a relationship

Most F2F sign-ups cancel within a year. We reverse that by building a genuine one-to-one relationship from day one, protecting revenue and growing lifetime value.

Contactability insurance via vCard
Human SPOC (Single Point of Contact)
Payment Panda synergy for decline recovery
Identify top 20% for upgrades and legacies
Regular Giving

Appeals

From "megaphone" to meaningful conversation

Traditional last-minute SMS blasts leave money and goodwill on the table. We flip the model — priming emotion early, asking with context, and thanking with sincerity.

10-20% uplift in total revenue across all channels
Priming video before the letter lands
SMS amplifies DM, email and TM — doesn't cannibalise
Appeals

Gift in Wills

Legacies start with loyalty

Your best legacy prospects are already telling you — in their words, engagement and consistency. We listen, tag, and nurture with care.

Signal detection through loyalty scoring
Warm stewardship affirming identity and belonging
Right-time handover to your GIW team
Gift in Wills

Telemarketing Support

Calls that arrive warm

We prime conversations before a dialling cycle starts — setting expectations, confirming details, and inviting the call. Contact rates rise. Conversations feel better.

Known, saved number reaches them first
Supporters feel looked after, not ambushed
Agents step into context, not cold
Telemarketing Support

Declined Payments

Don't let quiet churn become lost income

Declines are inevitable — but silent. We turn them into quick, respectful resolutions because supporters already know and trust who's messaging them.

Same SPOC, same trusted sender, same tone of care
Clear, easy next steps with instant CRM updates
1% improvement = ~$700k over 10 years (30k RG base)
Declined Payments

What Sets Us Apart

Every interaction should be remembered. We engineer journeys that feel personal and trustworthy, underpinned by behavioural science.

One-to-one at Scale

A single point of contact (SPOC) supporters know by name.

Behavioural Science Built-in

Journeys designed to prime emotion and reduce friction.

Strategic Integration

Seamless with your platforms and CRM; governance taken seriously.

Compounding Value

We don't just drive immediate response; we grow lifetime value and legacy intent.

The Science Inside

Behavioural Science Built-in

Every journey is designed around proven psychological principles: reciprocity, identity reinforcement, social proof, the Peak-End rule and more. It's not "more messages"; it's meaningful moments that compound into loyalty.

  • Reciprocity: Small acts of kindness create goodwill
  • Identity Framing: "You're a champion for..."
  • Social Proof: "Join 5,000 other supporters..."
  • Peak-End Rule: Memorable highs and warm endings
"People may forget what you said — but they never forget how you made them feel."
— Maya Angelou

Ready to Transform Your Fundraising?

Tell us about your program, your goals and your supporters — and we'll show you how a human, strategic, data-driven approach can transform outcomes.